PROJECT: Diorama Greeting Card for Starbucks Reserve Roastery, Seattle
DESCRIPTION: Lovepop reached out in hopes of creating greeting cards that would complement our gift cards at POS. We thought that partnering to create a premium product would position both brands successfully and push us into a market not yet explored. Our architectural diorama of the Seattle Roastery was a first of its kind for Lovepop and beat its sales forecast by 120%.
SERVICES: Creative Direction, Product Management, Art Direction, Vendor Management